Business Institute Blog Lays Out the Path to Health Care Contract Success
Our blog post this week provides valuable advice for CBOs looking to explore and secure contracts with health care entities. Written by Jennifer Raymond, JD, MBA, Director of the Massachusetts Healthy Living Center of Excellence (HLCE), the piece details the critical steps any contract-seeking CBO should consider on their path to integrated care.
Raymond emphasizes the importance of performing a thorough market and demographic analysis prior to contract negotiations, the benefits of a establishing a “network” structure as the vehicle for health care contracting, and the absolute necessity of a CBO understanding and articulating the value proposition it brings to potential health care partners.
Drawing from HLCE's own successful health care partnership efforts surrounding their evidence-based program offerings, the post includes concrete examples of productive contract negotiation and performance activities. The piece closes with an emphatic reminder to CBOs that the work they do is EXTREMELY valuable to the health care sector. Learning how to package, perform and promote that value can help organizations deliver on their mission while simultaneously setting them on the path to financial sustainability and revenue diversification.